Jonathan Mulkey » Logos

Five-Star Heart – Navy Football Films

Jonathan — Wed, 17 Aug 2011 13:42:40 +0000

In the military, there is no higher rank than that of five-star general or five-star admiral. The client wanted something representative of the university’s military roots for use in the highlight reels. Also, the big-time blue-chip athlete is often described as a “five-star athlete.” Navy Football believes that they win with heart, determination and teamwork. They believe these characteristics are more important than raw talent. So the objective of this identity was to express the belief that five-star heart trumps the five-star talent. It is a way to express who Navy Football is as a football program.

Stone Sumblin Law

Jonathan — Sun, 22 May 2011 21:00:17 +0000

This identity package included a logo, business cards, letterhead, envelopes, and a website. It was created for Anne Stone Sumblin, a fourth generation Alabama lawyer from Bay Minette, Alabama. The site is built with HTML, CSS, and jQuery and it’s my first one-page sticky navigation site. It also uses cufón and a super-elegant free font called Calluna.

Outta Here Waste Valet

Jonathan — Sat, 21 May 2011 14:39:51 +0000

Outta Here Waste Valet is a regional provider of doorstep trash and recycling pick-up. Their services provide ancillary income to the property and a value added amenity to the resident. Continue reading →

Stoermer Training

Jonathan — Fri, 20 May 2011 21:06:58 +0000

Identity package for Adam Stoermer’s athletic training services.

Broadway Marketing Group

Jonathan — Fri, 13 May 2011 18:30:21 +0000

I created this logo from a photo that I took of a lamp post on the street that the company’s office was located. After several hours of sketching, and vector tracing, I ended up with this.

Why Weight?

Jonathan — Tue, 19 Apr 2011 16:50:08 +0000

Why Weight? is a non-surgical weight management program. The logo plays off of the double meaning of the word ‘weight’ and incorporates a visual reference to scales and clocks. I used an open source font called Mido.

Ajenda Marketing

Jonathan — Sun, 17 Apr 2011 21:19:49 +0000

Ajenda Healthcare Marketing is a full-service creative and strategic marketing firm with a focus on healthcare. The aim of the logo is to communicate the idea of a goal-oriented team with the check mark symbol that also functions as the … Continue reading →

East Tennessee Rowing Organization

Jonathan — Sat, 16 Apr 2011 17:08:56 +0000

ETRO is a community rowing club focused on providing the best rowing experience in the scenic foothills of East Tennessee. The club rows out of the Smoky Mountain Rowing Center (SMRC) on Fort Loudon Lake (Tennessee River) in Louisville, TN. This … Continue reading →

The Sinks Disc Golf Course

Jonathan — Sat, 16 Apr 2011 12:50:14 +0000

This is a proposed logo for one of my favorite disc golf courses in Chattanooga.

Geneuity

Jonathan — Sat, 16 Apr 2011 12:45:27 +0000

Geneuity Clinical Research Services, a leader in advanced molecular and cellular testing, offers research and design services in support of preclinical through phase III trial testing, as well as post-marketing surveillance testing (Phase IV).

This project started with developing the company name, which is a play on the words “gene” and “ingenuity”. This was followed with an identity, website, video, print materials, and exhibition display graphics. It was a valuable learning experience to play a key role in the development of a new company.

The website won a 1st place award for at the 2008 DxMA Creative Communication Awards in Chicago, IL in the Interactive – Website category and the identity received a second place award.