The Green Room is an interior design service in Chattanooga that provides eco-friendly home decor solutions. The logo was inspired by the shape of a “sunburst” mirror, which is a decorative element that symbolizes the style of the designer, Kim Lemmon.

Why Weight? is a non-surgical weight management program. The logo plays off of the double meaning of the word weight and incorporates a visual reference to scales and clocks. I used an open source font called Mido. You can download the font here if you like it.

The MedPort is a USB device that allows users to fill out medical record forms on their personal computer. Once these electronic medical records have been stored on the device, they can be used to quickly transfer critical information to healthcare providers. The information can be backed up and synchronized with the online service so these records are accessible from anywhere.

Website coming soon!

The kids wanted something fun and trendy for their rowing summer camp shirts. This logo combines the icon with a tribal style sun symbol. I gave it a faux-vintage-distressed look in an effort to make it look more like a $35 Urban Outfitter shirt. We printed them on  light heather blue shirts. The kids love it so far.

Maryville Crew is the high school division of East Tennessee Rowing Organization. I developed this logo which complements their school colors and uses the classic sheild and crossed oars as the mark.

This project started with the naming of the clinical research division of MPLN. The name “Geneuity” is a play on the words “ingeneuity” and “gene”. The abstract mark is based on the concept of looking down into a full turn of dna and each dot represents a base pair. This identity package received an award of excellence at the 2008 Diagnostic Medical Marketing Awards.

Broadway Marketing Group is a healthcare focused marketing services provider. The challenge was to create a logo that communicated the feeling of the street in Maryville, TN that inspired the name. After many photos and sketches, the street lamps began to emerge as the most interesting and reoccuring object on Broadway.